Black Lab Five has long history of working with the Michigan Brewers Guild to promote their festivals. Black Lab Five works with MBG to place informative and creative magazine ads throughout the state of Michigan to reach our target audiences. The ads are also converted to posters and provided to Member Breweries to hang in their establishments. The combination of print ads, posters, and social media campaigns create awareness and interest in the festivals, which helps to drive attendance and sell out each event.