Wingman

Käter Wingman

Client
Käter Wingman

Project Type

Marketing

Description

The founders of Black Lab Five teamed up with three additional beverage industry professionals and became the managing partners of Käter Wingman Water in 2021. Black Lab Five manages the marketing and branding and implemented a complete brand refresh in 2022, including the redesign of Wingman’s packaging, website, and marketing materials. Throughout the year the company will be announcing exciting influencer and athlete partnerships, including a recent sponsorship of the NBA G League’s Motor City Cruise Designated Driver Program.
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